Historic Patriotic War Bonds & Stamps Sales Poster by famous American artist painter Newell Convers Wyeth
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Illustrator Painter Newell Convers Wyeth (1882-1945)
N.C. Wyeth the talented creator of this poster contributed patriotic images to America's war efforts in both world wars. He had a zest for life which can be seen in his artworks. He was one of Americas most successful artist illustrators and prolific in more than one way; he generated thousands of paintings and illustrations and also fathered notable artist Andrew Wyeth whose son is artist Jamie Wyeth.
More Information: Biography of Newell Convers WyethFrom Brandywine River Museum
Marketing and selling U.S. Government Bonds to finance the United States of Americas involvement in WWII:
In 1940 Nazi Germany and the Soviet Union had already overrun and divided up Poland, Japan was making progress towards conquering China, Nazi Germany had alarmed the world with successful military actions against Denmark, Norway, Belgium, the Netherlands and France the United States began marketing "defense bonds" to discreetly help provide military finance for war preparations. The U.S. treasury made these defense bonds affordable to anyone, they were sold for as little as $18.75 and matured in ten years, at which time the United States government paid the bondholder $25. Bonds in larger denominations from $50 to $1000 were also available; for those that found it difficult to purchase an entire bond at once, 10 cent savings stamps could be purchased and collected in Treasury approved stamp albums until the recipient had accumulated enough stamps for a bond purchase. The name defense bonds was eventually changed to War Bonds after the Japanese attack on Pearl Harbor on 7 December, 1941, which resulted in the United States entering the war. The bond posters in this collection employed magnificent contemporary art with powerful text exhortations to buy war bonds accompanied with appeals to patriotism and conscience to successfully help sell the bonds. Also bond sales rallies were held throughout the country with famous celebrities, usually Hollywood film stars, to enhance the bond advertising effectiveness. The posters in this collection like the one shown on this page with the painted image of the wounded injured U.S. Army soldier "Care is costly. Buy war bonds & stamps" by artist Adolph Treidler were powerful and successful marketing tools to aid in the sale of war bonds and over the course of the world war two 85 million Americans purchased bonds totaling approximately $185.7 billion.
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